In the last five years, I have consulted with global organizations on DX and helped jumpstart a global organization's DX initiative. In that time, two things have become constants:
- The mention of DX elicits a groan from the crowd.
- Most organizations don't have a clue what digital transformation is, and instead are digitizing.
Let's talk about what digital transformation really is. We will start with a proper definition and then show how large disrupters have used DX as the core of what they do. We will then talk about what the keys to success look like and give you some best practices you can take back to your own organization to help through the process. We'll make sure you are able to digitally transform rather than just digitize.
Laureen Knudsen - Broadcom, CTO
Theresa Lanowitz - AT&T Business, Head of Cybersecurity Evangelism