Name
Bridging the Growing AI Gap Between Business and Consumers
Date & Time
Tuesday, May 21, 2024, 11:15 AM - 11:45 AM
Description

While business leaders are embracing automation at an unprecedented rate, a significant "AI gap" is emerging between them and their customers. LivePerson's State of Customer Conversations 2024 report sheds light on this divide, highlighting disparities in adoption, enthusiasm and education around AI. Joe Bradley, chief data scientist at LivePerson, will delve into the findings — as well as real-world case studies from the world’s top enterprises — offering insights into the challenges and opportunities presented by the evolving landscape of AI-powered customer engagement.

Key Takeaways:

  • Understand the AI gap: There’s an emerging divide between business leaders' perceptions of using AI to engage with customers (91% feel positive) and their customers’ actual feelings (only 50% agree). Joe will share the reasons behind this gap and how data science and AI leaders can help address it.
  • Prioritize AI for customer engagement: With over half of business leaders reporting they now prioritize messaging with AI over traditional channels, we are at a tipping point for automated engagement. Learn how to navigate this transition effectively and prove the value of AI to their customers.
  • Get a generational perspective: AI perceptions vary widely between the youngest and eldest age groups. Understand the implications of these differences and discover strategies to future-proof your business while still meeting the demand for traditional experiences.
  • Meet future expectations: Two-thirds of consumers expect AI to improve how they interact with businesses over the next five years. Joe will share the opportunities that data and AI leaders have today to get ahead of these expectations.

Joe’s talk will empower conference attendees with actionable strategies to bridge the AI gap, create engaging AI-powered experiences and navigate the future of customer engagement successfully.

Joe Bradley